The Netherland-America Foundation’s
Peter Stuyvesant Ball

The Netherland-America Foundation (NAF)

The NAF, a not-for-profit organization, was established in 1921 by a group of prominent Americans of Dutch ancestry, amongst them such luminaries as Franklin D. Roosevelt, Edward Bok and Thomas Watson.  It operates under the patronage of Her Royal Highness Princess Margriet of the Netherlands and her husband, Professor Pieter van Vollenhoven. Today, the NAF continues to pursue its mission of strengthening the bonds of friendship and appreciation between the Netherlands and the United States by initiating and supporting a wide range of educational and cultural exchanges and historical research.

The NAF’s funding sources

The activities of the NAF are funded through corporate and individual contributions and memberships; through a small endowment —the Reuvers Fund— of which a restricted portion underwrites Dutch NAF/Fulbright Fellowships; through legacies; and through the proceeds from our associated activities: The Peter Stuyvesant Ball held annually in the Fall in New York City, and the NAF Awards Dinner held annually in the Spring in Washington D.C., honoring notable contributors to Dutch-American relations.  For additional information and the latest news of the Foundation, please visit:  www.TheNAF.org .

Origin of the Peter Stuyvesant Ball


The Peter Stuyvesant Ball honors and celebrates the role that New York City’s Dutch community has played for over 400 years. It was first held in 1981 at the Vista International Hotel’s newly opened Nieuw Amsterdam Ballroom to help raise funds to restore two Dutch-American historic landmark buildings, both damaged by fire: The Dutch West India House in Amsterdam and New York’s St. Mark’s Church-in-the-Bowery, where Peter Stuyvesant –the last Dutch governor of New York– is buried.

Beneficiaries of the net revenues

A major part of the revenues of the Ball is directed towards the support of American students in the NAF/Fulbright Fellowship Program, who pursue a one-year post-graduate study at universities in the Netherlands.  These Fellowships are named for their corporate sponsors, who are listed in our Ball program.

Attendance by our Royal Patrons and Honorary Chairs

The Patrons of the NAF, HRH Princess Margriet and Professor Pieter van Vollenhoven, regularly attend the Ball, often with their sons and their wives.  Honorary Chairs are the Ambassador of the Netherlands to the United States, the Permanent Representative of the Netherlands to the United Nations, the Consul General of the Netherlands to the United States in New York, and the Governor General of the Netherlands Antilles.

Serving as Sponsor and Chair of the Ball

Chairmanship of the Ball is offered to a Dutch or American company with a large corporate presence in both the Netherlands and in the United States.  In recent years, this key role has been assumed by companies such as ABN AMRO, AEGON, Akzo Nobel, Aon, Citigroup, De Lage Landen, Heineken, ING, Merck, Rabobank, Schiphol and VNU, with their senior executives and important clients seated with our Royal Patrons and Honorary Chairs as their guests.  Announcement of the Chairmanship reaches more than 3,500 companies and individuals through our Ball invitations and letters, and is included in our promotional materials and on our website.  The Chair further benefits from its prominent exposure to an audience of over 400 guests, many of them senior executives representing major Dutch and U.S. companies, with further press visibility in the Netherlands and New York.
 
Chair of the Ball - Support of the Twenty-seventh Peter Stuyvesant Ball,
Friday, November 21, 2008:

Fee: $75,000, of which $17,500 is dedicated to support a
NAF/Fulbright Fellowship;
plus the purchase of one Governor table and one Benefactor table, and the back cover advertisement in the Program Book.

TOTAL SPONSORSHIP COST: $118,500
(approx. Euro 80,000) 
 
Chair of the Ball Organizing Committee:
Mr. Fred G. Peelen

For further information, please contact the Event Manager: Mrs. Age B. Diedrick,
Development Unlimited, Inc.

300 East 59th Street, suite 1806, New York, NY 10022-2055 ph 212-355-6363  fax 212-759-0913
e-mail -  age.diedrick@rcn.co